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Clinically proven active ingredients for safer, low abrasion whitening.

Free From Nasty Chemicals & Harsh Abrasives

All toothpaste formulations are from hydrogen peroxide and recommended by dentists for daily use because of their very low abrasive action. They are also free from harsh abrasives that can rub away the protective tooth enamel.

Removes Staining and Promotes Healthy Oral Care

The range is also excellent for the removal of particularly stubborn surface staining. It effectively removes stains from coffee, tea, nicotine, red wine, and lipstick for noticeably whiter teeth. Used twice daily, these toothpastes also help prevents decay, control plaque and provide gum protection.